Jasmine D. Taylor is a Digital Education Project Manager at Yale University’s Poorvu Center for Teaching and Learning. Before Yale, Jasmine was a Senior Social Media Strategist at Zero Gravity Marketing, where she designed and implemented social media strategies to align with her clients’ strategic goals. Prior to that, she was a Communications Coordinator at the University of Saint Joseph (USJ), where she created social media content and supported the marketing department in recruitment, public relations, advancement, and advertising.
With Jasmine’s experience in higher education and social media marketing, she’s ecstatic to enter her new role at Yale, where she will apply her expertise to digital education initiatives to drive enrollment in Yale Online programs. In addition, she will help instructors create, develop, and maintain materials for online courses while disseminating those resources across a variety of digital platforms. She will also develop and manage Yale Online’s marketing initiatives, social media strategy, and all aspects of online.yale.edu.
She completed her undergraduate studies at Southern Connecticut State University, where she graduated with her bachelor’s degree in Communications and a concentration in Advertising and Promotions. Subsequently, she earned her master’s degree from Sacred Heart University in Corporate Communications and Public Relations. With her enthusiasm and passion for digital marketing and Starbucks, Jasmine looks forward to the continuation of her career at Yale University.